Brain Fertilizer

By Kim Duke

Spring always brings back childhood memories of growing up in Plunkett, Saskatchewan. My mother had one of the largest gardens in town, as my sister and I often complained about! One of my responsibilities was to help my mother with the garden. No small feat considering my sister and I had to shell peas until our thumbnails were green and ragged - truly the only green thumb I've ever had! Each spring, before we could plant a single seed, we had to work manure and compost into the soil; preparing a fertile environment for the seeds to grow in.

Our minds are like the garden before it is planted. You can choose to fertilize your mind with positive brain food or you can let it become neglected. When you are in business for yourself or you are a sales rep for someone else - it is so easy to forget or procrastinate about feeding your mind. Before you know it, it has been months since you've picked up a book or listened to a motivational tape. So your mind allows weeds to grow - negative thinking - and it quickly chokes out a positive attitude.

Grow the right attitude with brain fertilizer.

Brain fertilizer consists of reading 30 minutes a day of positive, mind-stretching material. It means listening to personal development tapes in your car instead of listening to the radio constantly. And television - the worst culprit of all! If you decrease your television viewing time by 1 hour per day at the end of the year you have given yourself 45 8-hour days. What are the opportunities that could arise from all this free time? Creativity, stress relief, exercise, thinking time. The possibilities are truly endless.

In sales it is extremely important to maintain a resilient, positive attitude. Because sometimes things don't always go your way and you have to be able to ride out the storm.

Barbara Walters had a famous interview with Katharine Hepburn - definitely a true Diva! Walters asked the 80-something Hepburn, "If you were a tree Katharine, what would it be?" Hepburn paused for a minute, then said, "I would want to be a willow." For the mighty oak breaks in two when it encounters a storm and the willow" at this point Hepburn stood up and stretched and touched her toes "the willow can bend to the ground and rise up again in times of trouble."

Kathryn Hepburn hasn't maintained her mental resiliency by feeding her mind junk food. To create and maintain a successful business or selling career you MUST continue to expand your potential, take chances and learn at every opportunity. There is a quote, "We are all like tomatoes - we either continue to grow and ripen or we rot." What kind of tomato are you?

Kim Duke, The Sales Diva, provides savvy, sassy sales training for women small biz owners and entrepreneurs. Kim works with clients internationally, showing them The Sales Diva secrets to success! Sign up for her saucy and smart FREE e-zine and receive her FREE Bonus Report "The 5 Biggest Sales Mistakes Women Make" at www.salesdivas.com

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